Business + Branding Education for Fearless Boss Ladies
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Sound like the kind of business – and lifestyle – you’d like to build? Yeah, girl, let’s do it!
But, um… easier said than done, right?
I know it can feel like six-figure businesses are built by this mystical, mythical and magical sub-section of business owners that have perfect teeth, pore-less faces and an Instagram account Selena Gomez would kill (you with kindness) for.
But the truth is that they’re women, just like you, who have paired passion with perseverance to build empires they’re proud of.
There’s no magic formula. Just simple behaviors and actions that take them to where they want to go.
And the best bit? They’re behaviors and actions you can totally do. Like, right now.
I know you’re not gonna believe it until you try it, so let’s dive straight in.
Do you have a branding and marketing strategy in place for your business? Are you active, or reactive with it? Do you only market your biz when you need customers, or are you marketing your business all year round?
These questions are at the heart of your sales funnel process and determine whether you’re going through feast and famine stages in your business or are consistently and sustainably bringing in sales.
The six-figure choice? Proactively creating and following a marketing and brand strategy all year round.
Six-figure brands aren’t wallflowers. They don’t fade into the background or fit in with the crowd. They’re distinct, they’re compelling, they’re original and their brand identity is clear.
Wait, what IS a brand identity? A brand identity is how your business presents itself to the world. Through visual and written communications, through its actions and behaviors and through its offerings, your business is sending out a clear message.
Take control of your message and how you want your business to be perceived.
No copy-catting (shudder) and no playing small. It’s time to show up and stand out by creating a clear brand identity that’s aligned with who you are and what you want to bring into the world.
Oh and, psst, I can totally help with the ‘genius brand identity they’ll adore’ part. Interested? Come on over here an explore my brand services.
Here’s the deal, girl. I know you CAN do it all yourself … but do you really want to?
You have a limited number of hours every day. Isn’t it better that you work on the things that matter to you (and that you’re a genius at), than force yourself to work on the stuff that you loathe and/or aren’t that great at?
By outsourcing the fiddly stuff, the things that aren’t within your zone of genius and the tasks that suck up all your important client/creation time, you can free yourself up to do what you do best. Which is fun AND good for your business.
You can have dreams. BIG dreams. Juicy, six-figure dreams. But those dreams are going to stay dreams unless you do something about them. Which means creating a strategy, sure, but it also means following that strategy and doing something about it every day.
What’s ‘something’? Don’t worry, it doesn’t have to be giant leaps and bounds. Instead, break your goals down into small, bite-sized chunks that you can nibble on every day.
All work and no play definitely has the potential to ruin your day! Seriously though, you deserve to switch off and unwind. You don’t need to put the pedal to the metal 24/7. That’s a sure-fire path towards burn-out, overwhelm and stress wrinkles.
Instead schedule in time for you. And then do as much or as little as you like. Craving a solo road trip? Do it. Want to lay on the beach and watch the clouds? Dying to dive into that book you bought the other day? You know my motto: Do it.
Getting to six-figures isn’t just about hard work and hustle. It’s about enjoying yourself while you do it and creating a life and lifestyle that you adore.
You got this girl.